HVACR Business

SEP 2017

Help hvacr contractors master the critical components of business management.

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CONTENTS SEPTEMBER 2017/ VOL.12 / NO.9 D E PA R T M E N T S 5 Editor's Notebook Email has been around a long time, yet we're still trying to master this communications tool. 28 Product Focus Residential Heating ; Commercial Building Automation & Controls 30 20 Questions with Bill Jackson President of Global Products, Building Technologies & Solutions at Johnson Controls M A R K E T WA T C H Stock Index: e HVACR Business Stock Index fell 64.62 points, or 4.24 percent, and closed at 1460.45. Declining issues overpowered advancing issues at a 26-to-5 count. Visit hvacrbusiness.com/stock-index to read this month's analysis. 60 Years of Excellence PURCHASE: a testo 320 or 330 Flue Gas Analyzer. RECEIVE: 1 Year Additional Sensor Warranty PLUS a testo 770-3 Clamp Meter, FREE* FR E E! Clamp Meter* *For full redemption details visit www.testo.com/promo Offer valid: 8/1/17-12/31/17 F E A T U R E S 8 Easy Budgeting History shows that your company is actually an annuity and should be treated as such. By Wade Mayfield 11 Deliver an Exceptional Service Experience Ensure all team members act together to contribute to an exceptional customer experience. By Jim Baston 15 Improve Your Business Writing 10 tips to deliver information and persuade others to your point of view. By Chuck Eddy C O L U M N S 6 Beware of Sub-Contracted Commercial Work Bankruptcy court has the right to request return of payments made to vendors. By Ruth King 19 Motivate Your Coworkers As an owner or leader in your company, your beliefs will result in actions by your coworkers. By Ron Smith 22 Create a Legacy through Servant Leadership Be cognizant of the way you treat your employees and work toward a greater purpose. By Ben Hubbert 24 Effective Email Marketing Email marketing is a great tool and a great opportunity — as long as it's done right. By David Heimer C O R R E C T I O N April Ruggles' column, "e Next Generation of HVAC Engineers," on pg. 19 of the August 2017 issue inadvertently included the opening paragraph om a previous column by another author. It has been corrected in the online version and we regret the error.

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